Guidelines for representing Kenektic consistently across all touchpoints.
Primary Logo
Alternate Logo
kAI is always written in plain text matching the surrounding sentence color. No special coloring or styling is applied to the kAI wordmark in body text.
kAI is pronounced “k-eye” (rhymes with “sky”). Always use lowercase ‘k’ and uppercase ‘AI’ when writing the name. Never write “KAI”, “kai”, or “Kai”.
On light backgrounds, kAI appears in the same dark text as surrounding copy. On dark backgrounds, kAI appears in white, matching surrounding text.
Blue represents AI, technology, and intelligence (cool, trustworthy). Orange represents human connection, warmth, and energy (friendly, approachable). The balance between them embodies our core philosophy.
HEX: #0952CC · RGB: 9, 82, 204
Primary brand color. Technology, intelligence, trust. Used for CTAs, headings, and primary UI elements.
HEX: #FF7A32 · RGB: 255, 122, 50
Secondary brand color. Human warmth, connection, energy. Used for accents, highlights, and kAI branding.
We speak like a friend, not a corporation. Genuine, approachable, human.
We know our subject deeply. Research-backed, thoughtful, credible.
We understand loneliness. We never trivialize the pain of isolation.
No corporate jargon. No buzzwords. We say what we mean.
We believe in solutions. Friendship is possible for everyone.
Logo files in SVG, PNG, and PDF formats. Includes light and dark variants, horizontal and stacked layouts, and the kAI wordmark.
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